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Hiring a consultant is paying someone for their
knowledge and talent; it's not something you can touch.
It is certainly something you can use. Keep in mind that
consultants are business owners and not providing a public
service! When you hire a consultant it's a B2B
connection and by its nature, the relationship will be
mutually beneficial. Everyone brings something different
to the table and a consultant is an investment in a resource
you can tap into with knowledge, talent, and perspective that
can help your business thrive.
Here are the basics....
don't see anything here? You'll ask. We'll talk.
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Standard creative is
$75./hour.
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A special Friends & Family hourly rate
for creative of $50./hour is available for members of the
Westerville Uptown
Merchants Association.
(By the way, I am
webmaster for this website (this website IS a community
service) and it's a part of my living portfolio.)
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Blog Content:
$25. per post (500 word maximum).
Search engine optimization. Blogging is not only a great way
to sell your business on a more conversational level, but it
reinforces your message and increases the odds of people
finding you on the web. Rate presumes information provided by
client. Additional fee for research at $75/hour. Basic
revisions from one edit review included. Additional revisions
$75./hour.
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Blogger Coaching:
$105 for 3 hours (minimum; 43081, 43082 zip codes only ).
Blogs can be fabulous and free. But, you may need help knowing
where to start. There are a lot of different blog resources,
and I use blogger. If you are headed to blogger, I will sit
with you and guide you through your hands-on blog set up and
get you started on regular blogging. Fee includes blog-specific
follow-up questions 21 calendar days after coaching session.
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Online Research and Report,
including Keywords:
$50. per hour (1 hour minimum).
Got
something you really want to know, but no time to get online?
Brickstreet Communications will fact-find online for you.
Report includes a summary and list of sources.
Additionally, turn to Brickstreet Communications to compile
and update keyword lists for your web sites and web pages.
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Copy and Content (Online or
Print): $65. per
page (700 word maximum).
A
turn of the phrase to simply, succinctly and effectively
deliver a consistent message. Letters, memos, emails, web
pages, brochures, instructions, guidelines, fact sheets, press
release boilerplates, sell sheets, flyers, postcards. Rate
presumes information provided by client. Additional fee for
research at $75/hour. Basic revisions from one edit review
included. Additional revisions $75./hour.
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Edit and/or Revise Current
Copy and Content (Online or Print):
$50. per page or post.
It’s a fast-moving world, your message may need some updating,
finessing, or reenergizing.
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Press Release Content:
$150. per release.
Who? What? When? Where? Why? How? These days, press releases
can become blog posts, website news & archives, and client
outreach. Your press release should be relevant and reflect
human or community interest, including tips, new knowledge,
community outreach, and advice. And, a press release about a
sale is not news, sorry, you’ll want to turn to your
advertising budget for that. Price includes 1 hour of
consultation. Rate presumes information, including
boilerplate, provided by client. Additional fee for research
at $75./hour. Additional fee for boilerplate at $65/hour.
Basic revisions from one edit review included. Additional
revisions $75./hour.
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Review, Edit, Fact-Check
(online only), Revise Press Release:
$50. per release.
Got
the who, what, why, where, when, and how down, but need
perspective?
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Newsletter (Online or
Print) Content Only:
$65. per page (700 word maximum).
Newsletter content should be
interesting, informative, personable, purposeful, searchable,
and entertaining while maintaining the personality and culture
of your company. Rate presumes information provided by client.
Additional fee for research at $75./hour. Basic revisions from
one edit review included. Additional revisions $75./hour.
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Newsletter (Online or
Print) Content & Layout, existing format:
$750.
Newsletter layout with articles content, graphics, pertinent
information & features, and prepared photographs and images
provided. Mailing not included. Maximum 12 pages. Additional
pages: $65 per page. New pages $85. per page. Rate presumes
information and graphics provided by client. Additional fee
for research, digital photography processing & prep, and/or
image search, procurement & prep at $75./hour. Basic revisions
from two edit reviews included. Additional revisions
$75./hour.
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Newsletter (Online or
Print) Full-Service, made from scratch:
$1500.
Newsletter from the ground up:
create format, content, and layout that may include graphics,
and pertinent information & features. Mailing not included.
Rate presumes information and graphics provided by client.
Additional fee for research, digital photography processing &
prep, and/or image search, procurement & prep at $75./hour.
Maximum 12 pages. Additional pages $135. per page. Basic
revisions from two edit reviews included. Additional revisions
$75./hour.
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eNews-In Brief (Online
only), Format, Content, Layout:
$250.
eNews or short-form newsletter,
maximum 3 pages. Newsletter layout with articles content,
graphics, pertinent information & features, formatting, as
needed, and prepared photographs and images provided. Mailing
not included. Additional pages: $65 per page. New pages $85.
per page. Rate presumes information and graphics provided by
client. Additional fee for research, digital photography
processing & prep, and/or image search, procurement & prep at
$75./hour. Basic revisions from two edit reviews included.
Additional revisions $75./hour
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Catalog and Product
Description: $55.
per copy block.
How
can the reader interact with this product? What are the
details? Why does the seller love this product? Why will the
reader love it? How will this product benefit the reader and their
life? What is the 5-senses experience? What are the vitals?
Interesting, informative, entertaining, and inspirational!
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Flyer Design (Print):
$100 for 1-sided or front/$50 for back. (8.5” X 11”).
One of the oldest and still most
successful ways to reach people. Rate presumes information and
graphics provided by client. Additional fee for research,
digital photography processing & prep, and/or image search,
procurement & prep at $75/hour. Basic revisions from one edit
review included. Additional revisions $75./hour.
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Postcards (Print):
$250 for 1-sided or front/$125 for back (up to USPS maximum).
In
this online world, still very effective. Postcards are also a
great addition to customer shopping bags and sales counters.
Make them memorable and they stay on bulletin boards, fridge
doors, and file cabinets! And, they transfer to PDF files,
graphics, blogs, and web sites! Rate presumes information and
graphics provided by client. Additional fee for research,
digital photography processing & prep, and/or image search,
procurement & prep at $75./hour. Basic revisions from one edit
review included. Additional revisions $75./hour.
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Assess and Advise:
$300. for 5 hours (minimum).
A
fresh set of eyes and ears and a view of the world with no
preconceived notions along with knowledge, skill, and
experience that can observe, analyze, proof, question,
organize, end-use, review, and offer solid counsel & overview.
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Consultation/Meeting:
$75./hour.
All
projects reflect a maximum 45 minute initial consultation at
no additional charge. Additional meetings requested by the
client are billed at this rate.
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Note:
If there is a long-term relationship or an on-call retainer
arrangement with a client -- I am always open to a mutually
beneficial deal.
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Payment terms:
New Customers may be subject to a 50% Deposit. Balance Due Upon Receipt.
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Billing:
For projects lasting 30 days or longer, Brickstreet invoices
bi-weekly progress billings on Fridays. (If a holiday falls on
a billing date, Brickstreet Communications will bill the
previous calendar business day.) For projects lasting less
than 30 days, invoicing is upon completion of the project.
▪ Slow Pay, No Pay, No Jerks:
I am blessed:
98% of my clients have
been/are just fabulous. 2% have been painful,
ridiculous, but
valuable lessons learned along the way. I believe in
business karma and that people should treat each other the way
they would want to be treated. Brickstreet Communications
adheres to a No Jerks Policy. Playground behavior and welching is not tolerated. If you are reading this and can't
abide by the same level of responsibility, respect, and
maturity in a successful B2B relationship I will presume
and provide, don't even waste my time or yours. Life is
too short. I reserve the
right to refuse service or release a client for any variety of reasons. Just
be a grown-up and pay on-time. --
Linda.
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Special Requests:
Brickstreet Communications
charges an additional 20% special handling fee for rush (48
hours or less) or special requests, like on-call work. 50%
Deposit may be required for all special handling.
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Brickstreet Communications
retains the copyright to all photography taken on behalf of a
client: I bill for processing the photo images used; the client will retain royalty free use of those
photographic images as long as they choose to use the image on
behalf of their business.
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Brickstreet Communications
respects all copyrights, licensing, and royalty issues
connected to client-provided and all utilized graphic images,
software, and content.
Rates and
policies revised and effective November 1, 2008. |